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Faculty of Economics

Election Shock: Social Networks and Confirmation Bias 

The prominent role of social media in elections exacerbates the tendency of voters to disregard information contrary to their beliefs, according to two University of Cambridge researchers. Dr Edoardo Gallo and Alastair Langtry in the new working paper 'Social networks, Confirmation Bias and Shock Elections' suggest this behaviour risks shock election outcomes, and pushes fringe media organisations to take even more extreme standpoints.

Published on - Monday 2nd November 2020

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